The Future of Fiber TV
Back in February, we announced that we were no longer offering a traditional TV product to new customers. As we said then, the best TV is already online, and we’ve seen many of our customers opt for one of our streaming service partners when they sign up for their internet service. In fact, more than 84% of our customers use some sort of streaming service. Whether you are part of the 16% who haven’t yet found the right way to watch or you’re a seasoned streaming pro, we’ve put together some info on our website to help make it easier for you to find the best content for you.
The past few months have made the choice and control that streaming provides even more critical. With live sports at a trickle and new movies coming out online instead of in the theater, knowing how to find the content you want when you want it is essential. And that time is going up: our network saw around a 35% increase in traffic overall as people began to work and learn and live at home full time, and we also saw an increase in streaming traffic, with people watching earlier in the day and for longer periods of time. And as always, gigabit internet makes it easy to put any — or many — streaming services to work.
We’re continuing to work to make it easier to find the TV and video content you want with more streaming choices available for our internet customers. We’re thrilled to welcome Philo as a new streaming partner. Philo offers over 60 channels of live and on-demand TV for just $20 a month, providing yet another affordable way to watch your favorite shows. Philo joins YouTube TV and fuboTV as one of our streaming offerings, and we’re working to make it even easier to get the streaming options our customers want.
2020 has been a year of transition. How we watch TV and what we need to do it well has changed, And fast, reliable internet makes it possible.
Posted by Liz Hsu, Director, Product Strategy