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Last month, we shared some news about the places that Google Fiber is focused on building in next. We talked about where — but not how — we plan to build fiber-to-the-home networks for the next generation of internet users.


Google Fiber’s differentiating factor has long been our vision that the internet should be measured in gigs, not megs. We’ve always believed that the internet would depend on faster and faster speeds, and symmetrically fast speeds at that. And at a price of just $70/month — which has never gone up in over a dozen years — meant that we were serious about getting that speed into people’s homes.


We used to get asked, “who needs a gig?” Today it's no longer a question. Every major provider in the U.S. seems to have now gotten the gigabit memo, and it’s only going up from there — some providers are already offering 2, 5, 8, even 10 gig products.


We began raising that bar even further in 2021 with the launch of a 2 Gig product (2 gig down; 1 gig up) at just $100 a month, but we knew that was just the next step in this journey of making multi-gig speeds widely available and accessible. In the coming months, we’ll have announcements to dramatically expand our multi-gigabit tiers. These will be critical milestones on our journey to 100 Gig symmetrical internet.


We’re already closer than you might think. This month, we took our testing out of the lab and into the home, starting with our first trusted tester, Nick Saporito, the Head of Commercial Strategy for GFiber. Look closely at that speed test below from Nick’s house in Kansas City — yes, that’s 20.2 gig download you’re seeing!


20 Gig speed test in the field - 20.2 Gig download speed (RxRate)

But just being fast (even the fastest) is not enough. It’s about all the aspects of providing multi-gig service to customers: pricing; value; simplicity and reliability of the product. That’s the highly curated customer experience that we’ve been working toward for years.


We believe that many, if not most, communities across America will ultimately have at least two, if not three, fiber providers and an incumbent coax provider. We see it in communities we plan to build in, and expect investment in the industry to continue.


This means that a fiber network alone will no longer be the differentiating factor it once was for internet providers. The unique selling points will be how that network is built to deliver symmetrical multi-gig speed at accessible pricing — all with a focus on enabling service that takes advantage of that speed not just to the home but in the home, as well.


And one that comes with an obsessive focus on providing the best customer experience possible at all points along the way.


Over the next few weeks, the Google Fiber blog will explore how we’re building our networks to enable our ultimate vision of the future of speed, from network infrastructure to content delivery to how to maximize speed inside your home.


The next big step in the speed space race is just around the corner, and Google Fiber is preparing to help you make the jump to hyperdrive.


Posted by Dinni Jain, CEO


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In the next installment of our small business series, Will Roman, Founder and Chief Texan at Chisos Boots, takes us through how a homegrown company based in Austin is taking the cowboy boot industry by the (long)horns with the power of the internet. 


With the help of the internet, your local business can now take on international brands. For those in recent generations, the power of the world wide web — and reliable access to it — are often glossed over. But the internet’s impact cannot be overstated.


Countless things that used to require large capital investments — from storefronts to fulfillment software to even phone systems — can now be acquired by mom and pop shops at much more approachable rates.


Our small boot company utilizes Google Fiber internet service to create an outsized impact on the market. Here are a few tactics that have earned us a growing reputation as the best cowboy boots around.


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STOREFRONT IMPRESSION MATTERS


We’re based in Austin, Texas, but reach customers around the state, the country and internationally.


We couldn’t afford a multi-million dollar headquarters building, but we did build a website that matches — and in many ways, exceeds — those of much larger boot brands. With e-commerce slated to command nearly 25% of all retail sales across the country, a significant number of your potential customers will be choosing between you and your competitors based on your websites. So make sure your digital storefront reflects your brand and tells your story. 


Not only does online software manage our website, it also manages our physical back-of-house and fulfillment operations, which is a radical departure from how we operated even a decade ago.

SHARE THE STORY


Access to an audience (really almost any audience) is radically easier than ever before. It may be cliche, but your blog, social media and even email all enable you to reach millions of people. 


Speaking to an audience in the millions used to require an advertising budget of dollars to match. With a fraction of that amount of budget, and a dose of creativity, you can now share your story with the entire world online.


Your unique voice and small business perspective are an advantage. In our experience, customers love seeing behind-the-scenes content from small teams, and love people who have a point of view. These are things that big corporations have more of a challenge with due to  their size. Use your size and accessibility to your teams to your advantage.



ONLINE IS THE NEW REAL LIFE


People do their research online, they find communities to interact with and they certainly entertain themselves online. Small businesses can be nimble and excel at leveraging these new habits.


The Chisos Community group on Facebook brings fellow customers and boot enthusiasts together. Reviews are shared, questions are helpfully answered. And group video chats are organized to connect with others.


Livestreams let you talk directly to your audience, and then share the recording to thousands more. We host large gatherings at our headquarters in Austin, but then involve others across the world by utilizing our Google Fiber connection.


The big companies might have more resources, but the internet enables small businesses to truly compete and thrive.



Posted by Will Roman, Founder and Chief Texan, Chisos Boot Company

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Google Fiber is taking part in the FCC’s Affordable Connectivity Program and wants to make sure that all eligible new and existing customers are aware about this opportunity to get up to $30 toward your monthly internet bill. 


In order to participate, customers must first qualify through the FCC and then fill out the Google Fiber ACP Subsidy form to let us know you have enrolled in the program. You can find more information about how this program works and the process to ensure the benefit is applied to your monthly bill on our website.


Google Fiber is excited to be part of the Affordable Connectivity Program, which makes it more affordable to get online wherever you live. As a company, we’re continuing to work toward helping more people access fast, reliable internet.


The Google Fiber Team
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We know that Google Fiber customers want more flexibility and control in accessing the streaming content they want. Our goal as customers transition to streaming has always been to help them navigate the different options and find what works best for them, from devices to content providers. This was potentially a major change that could affect the daily habits of our customers, and we wanted to make it as painless as possible. 


One definite pain point was live sports. No matter where they live, people are devoted to their teams (yes, we see you KC Royals and Atlanta Braves fans!) and many want to be able to watch as many games as possible. This requires access to specific regional sports networks (RSNs) in most places, many of which do not have wide streaming distribution availability. 


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We want to make it easier for customers to find their team (and other content). Today, I’m excited to announce that we’ve added DIRECTV STREAM to the line-up of streaming options available to existing customers. DIRECTV STREAM features other live TV options, in addition to live sports and On-Demand content and new subscribers receive unlimited cloud DVR. Additionally, as of today, DIRECTV STREAM is currently offering a 5-day free trial to all their new customers. 


Posted by Liz Hsu, Director, Product Strategy


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From time to time, we like to share insights from some of our amazing partners on the tools they offer to help our customers get the most out of their internet service. Today, we’re featuring a blog post from Dan O’Connell, Chief Strategy Officer at Dialpad detailing his recommendation on how to make your  business ready for the internet age. The views and opinions expressed in this blog post belong only to Dan O’Connell, and do not necessarily reflect that of Google Fiber. 


Whether you’re a first-time small business owner (in which case, congratulations on getting it off the ground!), an experienced professional, or just trying to help someone get their small business started, know there are certain things that no business should be without. Some may be obvious, while others are often (tragically) overlooked.


Let’s take a look at four essentials that no small business should be without (and why).


1. A website


Let’s be real: we’re living in a digital world, and if you don’t have an online presence, you might as well be a ghost. No matter what kind of business you run, customers will still want to check out your website.


Depending on your business, customers could go to your site for basic information, to place orders, see what you have to offer, or any number of other reasons.


I recommend creating a website where your potential customers can find that info quickly. Fortunately, it’s easy to get started—the first step is to buy a domain which you can do from a number of services. From there, it’s time to build your website, create a web presence (time to brush up on search engine optimization), and make sure your site has all the information your customers will need.


Oh, and don’t forget about social media! Having a Facebook, Twitter, and LinkedIn page can help build a customer base, get information out, and give your customers a way to contact you directly.


2. Fast, reliable internet


What good is a website if it takes ages to load? You need a fast internet connection (that’s not going to glitch) to properly reply to customer queries, receive orders, and manage your online presence.


This is especially true if you use the internet for VoIP calls, video meetings, messaging, and so on. (You don’t want your video or audio cutting out mid-call!)


Thankfully, there are some fast and affordable internet service providers out there.


3. A unified communications platform


This is where we start getting into the technology that can make or break your business.


When your customers need to contact you, how do they do that? Do they call? Send an email? Text message you? What about your sales team or contact center—what do they use?


This is where a good unified communications (UC) system is vital. A proper UC platform, like Dialpad, seamlessly combines all your communications channels into a single solution.


What, exactly, does that mean for your business? With Dialpad, for instance, you’ll get:

  • Voice, video, messaging, and contact center, all on a single app

  • The ability to take business calls on your computer or mobile device, all from the same number (so you can take calls anywhere without giving out your personal cell phone number)

  • The ability to set up a contact center and add agents in literally minutes

  • Insights and analytics into all your business’s calls

  • AI support for your contact center agents and sales reps

  • And a whole lot more!

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For most businesses, a mix (or all) of these things is essential for growing your customer base and working from anywhere.


4. Customer relationship management


What’s a business without its customers? It’s not.


That’s why you need a good customer relationship management (CRM) system to help with your business’ relationships and interactions with customers.


CRM systems help manage contacts, sales, agent productivity, and of course, individual customer relationships. They do this by saving customer and prospect information (including past topics they’ve called in about), finding sales opportunities, and managing marketing campaigns.


In short, they’re essential tools for keeping customers satisfied and bringing them back by providing personalized experiences and keeping agents and reps informed.


Best of all? You can even integrate unified communications platforms with your CRM—like how Dialpad can integrate with Salesforce, Kustomer, or Hubspot to let agents launch calls with a click from within the CRM, and then automatically log the call details when they’re done.


Remember…


The saying “if you build it, they will come” isn’t necessarily true anymore. Building the business is the first step, but you also need to build an online presence (with a speedy internet connection), reliable service and support (from a great unified communications platform), and good customer relationships.


The good news is: all of those are within your reach. All you have to do is find the right services for your business, and you’ll see the difference that they can make.


Posted by Dan O’Connell, Chief Strategy Officer, Dialpad


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When it comes to internet, speed and bandwidth are important, but without reliability, just having fast internet doesn’t mean much. Reliability has always been core to Google Fiber. We take that commitment to our customers very seriously, which is why we work around the clock to prevent outages and to quickly restore service and credit our customer accounts if there ever is an outage. 

People depend on their internet connection for almost everything these days, and that’s even more true for our Google Fiber Business customers. We launched Google Fiber Business 2 Gig service back in March to meet the growing bandwidth needs of our business customers. 

Along with increased speed, we also want them to have the confidence that their internet is going to be there when they need it. So today we’re sharing our Google Fiber Business 2 Gig Service Level Guarantee, which includes an monthly uptime report, advance notification of planned network maintenance and an automatic credit of 25% of business customers’ monthly bill if their average monthly uptime drops below 99.9% (that’s 2.5 minutes down over a 40 hour work week). All current Business 2 Gig customers will be automatically enrolled into the Service Level Guarantee.

We have a lot of confidence in our network reliability. In fact, our network availability is already over 99.9%. By putting it in writing, we’re making sure that our customers can have that same confidence. Speed and reliability combined makes for internet that can power your business to the next level, and we’re continuing to work to improve every day for both our business and residential customers.

Posted by Nick Saporito, Head of Commercial Strategy



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We’re launching a new guest series on the Google Fiber Blog featuring our awesome Google Fiber Business customers and how they make their internet service work for their businesses and their clients. We’re proud to open this series with a post from Kansas City’s Ben Seidel, CEO and Founder of Igniting Business, which has served hundreds of small businesses with web design, marketing, and SEO services since 2012.

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According to the U.S. Bureau of Labor Statistics, only 1/3 of businesses even make it to the 10-year mark. As a family-owned company, Igniting Business is defying those odds, reaching the 10-year mark in 2022 with the help of undoubtedly a mission critical resource– reliable and speedy internet.

Prioritizing a Mission Critical Resource

Since we started in 2012, Igniting Business’s goal has been to help small businesses succeed. As a web design and digital marketing company, literally everything we do heavily utilizes the internet! Whether it’s building new websites, launching digital marketing campaigns, providing technical support, or meeting virtually with clients, our business could not survive without reliable and blazing fast internet.

Before we upgraded to Google Fiber, we had two internet packages routing to our office from two different providers. Our reliability on internet was so intense that we could no longer afford to be without internet for minutes, let alone hours or even a day. With our advanced setup, if the primary internet failed for more than 60 seconds, it would kick over to our redundant, albeit slower, back-up internet. As you can imagine, this required a more robust IT setup and was expensive.

Eventually, we intentionally moved to an office where we knew Google Fiber could be installed, and Google Fiber Business’s speed and uptime has dramatically impacted our business. In fact, we no longer need backup internet! With Google Fiber, we have more reliable and faster internet and at a lower price point.



Enabling Growth

As Igniting Business faithfully served our customers, word spread regarding our quality of service and exclusive focus on small businesses. The beauty of our connected world is that we no longer need to be local to do business.

As a result, we started receiving work requests from all over the nation. However, our small business clients could not justify the additional cost of flying us out to their location to do business, nor did phone calls create the personal touch that small business owners need before entrusting us with the growth of their business.

Having high-speed internet for reliable video streaming, screen sharing, remote training, file sharing, and more enabled our business to proudly work with clients coast-to-coast in 24 states.

Making our Business Resilient

When the pandemic hit and forced nationwide closures, we were in the midst of renovating our new office space in a new building. Thankfully, even amidst a pandemic that brought other businesses to a grinding halt, our reliable internet at the new office allowed our team to still work remotely in a streamlined and connected way with slightly cuter bosses at home.

Some of our team members’ home office setups during the pandemic lockdown.


Our connected team was able to continue helping our clients succeed despite unimaginable challenges brought on by the pandemic. We helped them reach numerous odds-defying achievements: including (1) a single location restaurant opening a 2nd location in 2021, and now a third in 2022 and (2) a software client growing from 16 employees (pre-pandemic) to well over 100. Our clients that valiantly chose to see the newfound circumstances during the pandemic as an opportunity included numerous construction, engineering, and facility maintenance clients who are now hitting record numbers, as well as legal, finance, and healthcare clients who are helping their customers navigate likely one of the most tricky and stressful times of their lives.

How Technology Empowers Us to Innovate Into the Future

We understand, as a small business, our impact can be limited. However, with the connectivity and reach that our Google Fiber internet brings us, we continue to look for ways to serve more businesses, even if we cannot help them directly with our services. During the pandemic we spoke at webinars where we shared marketing insights with 70+ business owners simultaneously and looked for other ways to spark new growth ideas for small businesses.



In 2021, we launched our new website with a robust and free Resources section that includes content on various web design, SEO, and marketing tactics, a free monthly newsletter with tips and tricks, and even a list of the recommended tools and software we use at Igniting Business. Even though we can only serve a finite number of clients directly, we provide our free resources to thousands of small business owners and marketers each month!

As we sunset our first decade in business and look to the next, we continue to explore ways to help the small business community thrive, whether it’s locally in Kansas City or 2,000+ miles away, and we know that our Google Fiber internet will help us keep up with whatever that future holds.

Thank you to our clients across the nation for working with us and for trusting our team these past 10 years. Cheers to the next decade!

Posted by Ben Seidel, CEO and Founder, Igniting Business


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When we launched our 2 Gig product, the number one question we got was, “When will this be available for business customers?” We’re proud to say the wait is over! Customers can sign up today for our new Business 2 Gig product for $250 a month. (Yep, that’s the same price we offered SMB 1000 for previously — same low price, twice the download speed).

Business 2 Gig customers get up to 2000 mbps download and up to 1000 mbps upload, along with Wifi 6 with mesh capability and up to two mesh extenders based on the needs of their business. Our flagship Business 1 Gig remains a great option for business customers as well, now at only $100 a month, providing fast, reliable internet at an even more affordable price.

Additionally, we know that phone service is integral to business operation. That’s why we’re pleased to   offer Google Fiber Business customers the opportunity to sign up for Dialpad’s business phone service at a 25% discount. Dialpad customers benefit from unified business and customer communications, including a cloud business phone system, text and team messaging, video meetings and the world’s most advanced AI contact center — all in one app.

Existing Google Fiber business customers are eligible for the new pricing and products — they just need to log in to their account to upgrade or contact customer service to make the necessary changes. For those who upgrade to Business 2 Gig, our installers will come out to set up the new equipment.

Business 2 Gig is available to any business address in any Google Fiber service area. Sign up today to see where truly fast, affordable internet can take your business!

Posted by Bill Mosher, General Manager, Google Fiber Business






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As a gamer (a new gamer, but a gamer nonetheless), I know how having a strong internet connection matters to every aspect of gaming. From waiting for an update to download, to playing in a battle royale with friends, to live streaming gameplay, even the seemingly smallest details of your internet connection are critical to playing your best. So, when I got a chance to talk to some Google Fiber customers for our latest campaign, I knew we could trust gamers to highlight what matters with their internet. 

We reached out to gamers, streamers, and game developers on social media who were already using Google Fiber 1 Gig. Then, we hooked them up with Google Fiber 2 Gig and a year free of service to share their insights and experiences gaming over our fastest internet plan.

That’s how we met Jordan, a gamer, streamer, and professional goofball (his words) who lives in Kansas City, MO. And Morgan, a gamer, streamer, makeup artist, and plant mom who lives in Charlotte, NC. And Pathra, a gamer, streamer, and dog mom who lives in Atlanta, GA. And Kartik, a game developer, gamer, and home cook who lives in Atlanta, GA. (And a bunch of other fantastic gamers in all of our cities that we wish we could ALSO have a camera crew follow around.)

All of them were excited to share their experience having Google Fiber as their internet company — because having fast, reliable internet makes a tangible difference in their professional and personal lives. So yes, gamers are internet connoisseurs. But they’re also diverse, multi-faceted, and have incredible stories to tell, even beyond gaming. We hope you’ll enjoy hearing from them as much as we did.

Jordan and Kartik’s stories are now live on YouTube, and keep an eye out over the next few weeks to learn more about Morgan and Pathra. Follow us on social media (YouTube, Twitter, Facebook, Instagram) for updates on when these go live.

Posted by Talia Bootz, Google Fiber Creative and Social Content Manager 







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The best TV is online over a great internet connection. Google Fiber has been upgrading our Fiber TV customers to our new TV experience since June, and now it’s even easier to get the best TV available! Customers can now get their own Chromecast with Google TV and upgraded home Wi-Fi with Google Wifi through their Google Fiber account (and also sign up for the streaming service of their choice) in just a few clicks.

Traditional TV is expensive and outdated, so we're working to upgrade our customers to streaming options, and will ultimately retire Fiber TV in all our markets. (Don't worry, current TV customers will get 90 days notice before their plan changes!) We want to make sure everyone gets the best TV for them, so we’re offering different options to meet different needs. And as always, our great customer service team is standing by to walk our customers who need extra assistance through this upgrade. We know change can be hard, and we want to make this transition as painless as possible for all our TV customers. 

We’ve already completely upgraded Fiber TV customers in Nashville, Huntsville, Salt Lake City, and Provo. Raleigh-Durham, Charlotte, and Irvine will finish their transitions by the end of September, with Austin and Atlanta following at the end of November. While we don’t have a timeline for Kansas City just yet, right now is the right time to make the switch! Everyone deserves better TV, and we’re ready to help our customers make it happen.

Posted by Liz Hsu, Director of Product Strategy




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Wi-Fi networks are the ubiquitous way that most of us connect to the Internet. Simpler than finding a wire to plug into our device (assuming our device can be plugged in at all), Wi-Fi has been providing network services ever since 1997 (and the original model it was built on traces all the way back to ALOHAnet in Hawaii in 1971. For more about how Wi-Fi came to be, check out this page). Despite this long history … or perhaps because Wi-Fi is such a big, seamless part of our lives, we often overlook Wi-Fi security, resulting in a variety of concerns ranging from the annoying to the potentially catastrophic.

Why do we care?

In almost every security presentation or document, there is a “scare the user” section … and this is that section. Here we’ll list all the horrible things that can happen if you don’t secure your Wi-Fi network. They’re listed from just annoying to horrifying.

1. Piggybacking:

Simply put, someone else can use your home Wi-Fi to access the internet. In most cases, this will merely increase the use of your network bandwidth (which, depending on your network provider, may impact your bill). But if they use your network connection to perform illegal activities, it can make your life very difficult. The last thing anyone wants is a knock on the door from the police due to illegal activity traced to your house. Or more likely receiving a copyright violation notice from your ISP or possibly having your service terminated for copyright infringement.

2. Network capture/sniffing:

Looking at what someone else is doing on a computer network requires two things: access to that network and the ability to decode the traffic once you have that access. With Wi-Fi, access is easy … no physical connection is required, just someone close enough to access the radio signal (and with modern antennas, that can be surprisingly far away — up to a mile). As for decoding what you are up to online, while most internet traffic is encrypted by the application (thank you TLS, not everything is protected … and you’d be surprised how much metadata about someone’s activities you can get from the unencrypted traffic. You can potentially tell what websites someone is visiting, even if you can’t see the web traffic itself.

3. Abusing network services:

Many people have network attached printers, file servers, cameras, home security systems, and other smart home devices. Most of these devices try very hard to make using them easy and intuitive … the last thing manufacturers want is to annoy their customers with too many steps. But the same features that make it easy for you to use may make it easy for an attacker to use as well. This can range from printing garbage to stealing data from your file servers to watching people via the camera and even unlocking your front door.

But there are ways to prevent all these problems. Below you’ll find ways to make your home network more secure. We’ve listed them from easy to hard, from most important to least important. At a high level, everyone should do steps 1 & 2, and should think about step 3. If you’re especially tech savvy, then step 4 is a good step to take, although it can make troubleshooting access issues a bit more difficult. Finally, step 5 isn’t a technical step, but is standard maintenance that everyone should consider.



The first step, and one that is more and more common by default on Wi-Fi devices, is to enable encryption. There are several Wi-Fi encryption standards, with different levels of rigor and difficulty to break. Starting with WEP, then came WPA, WPA2, and (launching soon) WPA3. As these levels have evolved, they’ve gotten harder and harder to crack, using the latest in cryptographic standards.

Setting up Wi-Fi encryption is a fairly straightforward task. For Google Fiber devices, the online support pages walk you through enabling WPA2 encryption on the network box (and here’s how to do it on Google WiFi). Other manufacturers will have other processes to enable Wi-Fi encryption, and if it isn’t done by default, it should be the first step you take when setting up your home network (search online if instructions are not included in the box).



Almost every Wi-Fi access point that ships today comes with a default SSID and default login credentials (aka admin password). This is handy and helpful for launching the device, but these defaults are often easily determined, printed on the side of the device, or both. As such, changing them to something you know that’s hard for others to guess is a great way to prevent someone easily figuring out the credentials and taking over your Wi-Fi device.

The same page that shows how to set up encryption on the Google Fiber network box also walks through changing the SSID and password (check here for how to do this on Google WiFi).



Do you have smart home devices at home? Does half your house chirp if you say “Hey Google” or “Alexa”? Maybe an Android TV device for watching YouTube TV on your main set? If so, often these devices don’t need to be on the same network as your home computers, phones, tablets, and other computer devices.

Many newer Wi-Fi routers allow you to set up multiple SSIDs, sometimes also referred to as setting up a guest network in addition to your main one. In this way, you can separate your smart home devices from your main household network, isolating devices that don’t need to talk to the printer or file servers or the like off into their own space. With the explosion of devices that simply connect to the internet, there is no reason to allow them to access other local devices.



Most Wi-Fi routers have the ability to lock down an SSID so that only devices with approved MAC addresses can use them. At a high level, a MAC address is a unique* identifier that every network device has for identifying it on the local network. While the IP address assigned to that device may change, the MAC will stay the same*.

Given this, if you know the MAC addresses of the devices in your house, you can lock your Wi-Fi so that ONLY those devices can access the network. So even if an attacker was able to get the SSID and encryption information, they still couldn’t access the network as their device wouldn’t be on the approved list.





So at this point, you’ve set up your home router: It is encrypted, with a personalized SSID, and has new admin credentials. You may also have set up multiple networks to separate devices that don’t need to talk to each other. Perhaps you’ve even gone to the effort of locking devices by MAC address. You’ve done the key technical steps, and now it’s time to think about maintenance. 

Just like you change the oil in your car, the filters in your furnace/AC, or the batteries in your smoke detectors, so you also need to update and change the settings of your Wi-Fi every 6 months or so:

  • The first thing to do is check for updates. Similar to how the OS on your phone/computer/etc receives new versions, there will also be new versions of the firmware that runs your Wi-Fi router. Check to make sure you’re running the latest version — if you aren’t sure how to do this for your device, do an online search with your model name/number and “firmware update.”


  • Review your router logs. Check to make sure you know all the devices that are on your network. If you set up MAC address filtering, verify all those devices are still in use. If you threw something out, then make sure you’ve removed it from the approved address list.


  • Rotate the encryption key. This is going to be annoying, there is no way to get around that. Every device on that SSID will need to be updated with the new key. But if you did have someone who had figured out the key and was surreptitiously using your Wi-Fi, rotating the key will knock them off your network.


  • Change the admin credentials. Similar to underwear, passwords should not be shared and should be changed regularly.


Wi-Fi is here to stay and will remain the main way we’ll be getting online for the foreseeable future. By taking a little bit of time, you can make sure that there are no security surprises lurking on your home network.

* Yes, MAC addresses can be changed, but that is rare, and highly unusual.

Posted by Chris Roosenraad, Head of Security, Privacy, & Trust.






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My family loves TV. Seriously, any one of us would be a stellar entertainment trivia partner. But we don’t watch anything over cable. Why? Because we know the best way to watch TV is over the internet — especially over internet that’s both fast and reliable (hint: no buffering, low resolution, or data overages). 

Check out each of our streaming setups.



My ad-averse mom

My mom’s movie-obsessed and commercial-averse. She doesn’t believe that critically acclaimed work should be interrupted by a 30-second plea for you to buy something. Which is why she doesn’t mind paying the extra bucks for commercial-free services like Netflix for her binge-watching ways. 

She also recently discovered the highly curated movie streaming service: The Criterion Channel — essentially her very own equivalent to striking gold. Her next mission is finding a service that delivers popcorn to couches.

 


Some other good services if you love film and TV without commercials:



 


My major league stepdad

My stepdad’s from Boston, translation: He has never missed an important baseball game in what I’m assuming is his entire life. Aside from a well-grilled quesadilla, there’s nothing he cares about more than sports. 

That’s why he’s big on services like Fubo TV and ESPN+. And even if he’s not home to catch the game, these services make it so that he can stay up on every play from his phone.

 


Some other good services if you love live, local, and sometimes not-so-local sports:



 


My money-conscious girlfriend

My partner is the financial-minded person in our relationship. She saves way more than she spends and is always looking for new ways to stay budget-friendly. That’s why she prefers free streaming services like Pluto TV. She also genuinely enjoys watching commercials … I know — I don’t get it, either.

 


Some other good services if you don’t love spending money:



 


My on-the-go bro

My brother is graduating from college this year and will likely be moving around a lot, which makes being roped into a cable bundle way less than ideal. That’s part of why he watches live TV with YouTube TV. It has every major channel he wants to watch and then some — plus, he can watch from anywhere. 

And if he’s studying for a test (which he’d better be) and has to miss a live premiere, he can record it with unlimited DVR space and watch it later.

 


Some other good services if you love live TV without forced bundles:



 


As for me, I like a lot of different things

From horror, to drag competitions, to documentaries, I like it all. That’s why I go with a few low-cost, channel-specific streaming services like Shudder, World of Wonder Presents Plus, and HBO Max. And since they’re all month-to-month services, I can always cancel if I want a different mix of streaming services for the month.

 


Some other good services if you love to mix it up:



 




Oh, and I didn’t forget about my little snack stealer

My dog Vero (a very fluffy Bernedoodle) doesn’t care what’s on TV as long as there’s a spot for him on the couch. Which there always is. There’s usually a few pieces of popcorn for him, too. 


 


Posted by Talia Bootz, Creative and Social Content Manager. When she’s not streaming her faves, she’s likely kayaking, skating around town, or cooking up some vegetarian food.





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In February, we asked our TV customers in Huntsville, Alabama, to help us test an upgraded TV experience. We had over 50 households sign up as trusted testers, making the switch to a better TV experience with Chromecast with Google TV, the live streaming services of their choice, and upgraded home Wi-Fi with Google Wifi

Thanks to our testers, we’ve learned a lot about how to make this process easy for our customers. So today, we’re making this offer available to all existing Fiber TV customers in every Google Fiber city. 

Customers who are ready to get more out of their TV can chat with one of our customer service team members to upgrade to the best viewing experience the internet has to offer over the fastest internet available (yes, that’s Google Fiber). 

The best TV is already online. With Chromecast with Google TV, customers get all the features they’ve come to expect and more, including a voice remote control, 4K Ultra HD support, personal recommendations, and easy search across apps, with access to many different streaming services at a significantly lower cost than they currently pay for their Fiber TV service. 

Whether you are into movies, local or national news, live sports, or something more niche, there’s a place to watch it online. Google Fiber wants to help Fiber TV customers find their perfect TV experience with streaming TV, and we’re starting right now. 

Ready to switch? We’re ready to make it happen! And if you still want to learn a little more first, check out fiber.google.com/tv/.

Posted by Liz Hsu, Director of Product Strategy




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Ookla recently released its Q1 2021 data for internet speeds, and we're happy to see that Google Fiber tops that list in all of our cities across the country. We're slowing down for a moment to look at how we got here by looking back at what 2020’s challenges meant for our customers and how we helped meet the increased demand for internet as everyone moved their world online — school, work, connecting with family and friends, streaming, gaming, shopping, and so much more. 

The demand for internet has never been greater. At Google Fiber, we saw about a 32% uptick in demand across our network in all our cities throughout the pandemic. While our network is definitely built to handle this, we wanted to make sure that our customers never feel the squeeze.

To handle the additional traffic, not just for now, but the future as well, especially as we have more customers opting for 2 Gig as it rolls out across the country, we took several actions over the last year to improve both network capacity and resiliency. That’s why our internet was able to meet the increased demand for bandwidth, and we were able to reduce latency (the time it takes for your internet to load) for our customers as well. 

Internet speeds from January to June 2020*

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Increasing Capacity

In 2020, we increased capacity at every point in our network, from support facilities right into our customers’ homes. By working to increase throughput across our network, we’re ensuring that you have the fastest internet coming into your house. 

But we all know that’s only as good as your Wi-Fi, since most internet usage in our homes is over Wi-Fi rather than wired ethernet. So we worked to improve Wi-Fi performance for Google Fiber customers, launching use your own router as an option for customers who know what they want and incorporating Google Wifi devices to provide more options for customers to adapt their Wi-Fi coverage  to the layout and needs of their homes.

Improving Resiliency

Availability and resiliency is about making it easier to get where you are going on the internet. As demand for teleconferencing services and online learning platforms soared, Google Fiber worked with such providers to optimize network traffic to ensure our customers don’t experience glitchy meetings or disrupted student lessons regardless of how many people are learning or working on the network. And that wasn’t just true for work —as demand for streaming video for news and entertainment and online gaming rose, we also made sure that content came through without buffering or lag. 

All this backend work was designed so that our customers just didn’t have to think about their internet connection. The goal was to make internet one less thing for customers to have to think about — especially this past year when we all had plenty to take up brain space.

We’re continuing to look at new ways to improve our network and meet what’s coming next in 2021 and beyond. Internet demand is only going to increase as we can do more and more online, and Google Fiber will be ready to help you make that journey.

Posted by Terrill Gosa, Senior Director, Engineering & Operations



* All data is from Speedtest by Ookla.


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