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Last fall, Dinni told you that I was testing our 20 Gig product in my home. Yes, I have the speed test to prove it, but to be honest, my household can’t really test the limits of what that much internet speed can do. We tried — we streamed as many World Cup games in 4K as we had devices, but we didn’t even come close to using it all.


That’s why we launched a test with our friends at the University of Missouri-Kansas City, and they’ve been doing a lot of things at their School of Science and Engineering from tackling big data sets to making virtual reality less virtual and more reality (more on that soon — stay tuned).


But we know that’s just the beginning (like our recently launched 5 Gig and 8 Gig products). That’s why we’re looking for eight more organizations  — businesses, non-profits, educational institutions — to help test 20 Gig in Austin, Huntsville, Raleigh-Durham and Salt Lake City.


So what makes your organization or company a good candidate to test a symmetrical 20 Gig connection?


  • You’re downloading or uploading massive datasets
  • You're conducting research that really needs significantly more bandwidth 
  • You tell us! — You’re working on some future-focused technology we haven’t even heard of, but it needs a lot of bandwidth

If that sounds right, let us know here that you are ready to give REALLY, REALLY, (okay, one more REALLY) fast internet a try.


Posted by Nick Saporito, Head of Multi-gig & Commercial Product




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We told you even faster was coming, and now it’s in West Des Moines. Google Fiber customers there can now choose between 1 Gig, 2 Gig, 5 Gig, and, now, 8 Gig service when choosing the internet option that’s right for them.



Google Fiber’s symmetrical 8 Gig service costs $150 per month and comes with up to 8000 mbps upload and download speeds with a wired connection, along with a Wi-Fi 6 router (which allows for up to 800 mbps over Wi-Fi) and up to two mesh extenders for strong Wi-Fi coverage, and the new 10 Gig Fiber Jack. As with our other products, 8 Gig customers also get unlimited data, 1 terabyte of cloud storage, no cost professional installation and Google Fiber’s highly rated 24/7 customer service.
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So if you have the need for speed — to run that home business, crunch all that data and work seamlessly in the cloud — 8 Gig is ready for you in West Des Moines and Mesa, Arizona. These represent our newest networks that are built not just for today’s demands, but to meet the future challenges of speed. We’re working to make these upgrades in all our cities, not just our newly announced metro areas.  We’ll be rolling out 8 Gig (and 5 Gig) across the country as those activities are complete. So stay tuned for more updates on availability soon! 

Posted by Nick Saporito, Head of Multi-gig & Commercial



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Next up in our SMB series - AY Creative in Salt Lake City, a community-based digital media agency helping Utah businesses make the most of their online presence.


At AY Creative, we’re a digital media agency — but we’re also much more than that. At our core, we’re a community based organization that isn’t afraid to get involved.


The vast majority of our customers are immigrant owned businesses that don’t have the resources or time to spend on any aspect of their business pursuits that aren’t day-to-day, operational tasks. Those clients are local, Salt Lake City area businesses that span from restaurants, doctors, lawyers, nonprofits, markets, construction firms and contractors, and many others. Our job at AY Creative is to work with those small businesses and help create a digital presence and cohesive branding. Many of our clients don’t have much digital literacy to begin with, so we help them through a sort of ‘digital transformation.’ 


We help them do this in English and Spanish. When I first came to the states, language was a huge barrier for me. That’s part of the reason it’s so important to me to do the work that we do and that every employee at AY Creative is bilingual. Each one of us is dedicated to helping immigrant owned businesses thrive and learn new skills, including the importance of a digital presence. That also means that when there’s a need for help, we step up.


When businesses are really struggling, we sometimes put our resources and knowledge to use for low rates. Right now, we’re working with a couple of restaurants that have been struggling to recover from the effects of COVID. From photography of their dishes, to menu design, to building a new website, to social presence, to helping them integrate with online ordering (which is now an essential component to owning a restaurant) — we are there to walk them through a complete takeover of branding and digital marketing.

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We do this work because it’s important to us to lift up the members of our community — and from a business standpoint, it’s actually been a great investment. A lot of those customers come back in more fruitful times because they remember we helped them when they needed it. Or they refer us to other businesses across the Salt Lake City area. To our team, there’s nothing better than that. 


Functionally speaking, the work we do wouldn’t be possible without the internet. We’re often downloading and uploading massive design and video files from and to the cloud, and that’s part of what makes having Google Fiber as our internet provider so important. 


From the time we signed up for Google Fiber, to the installation, to any time we’ve needed to reach out for assistance — the response time has been great and customer service has been top notch. For example, we were on a 250 Meg plan but I wanted to get us on 1 Gig. I reached out to our local rep one day and by the morning I came in the next day, our service had been fully upgraded. Our files were flying faster than ever.


The switch to Google Fiber also cut our previous internet bill in half. For us, that means a little more wiggle room to be able to help more struggling Salt Lake City businesses — and to AY Creative, that also means just about everything. 


Posted by Alfonso Ayala, Small Business Advisor, AY Creative



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It’s Valentine’s Day, and around here, there’s nothing we love more than offering our customers more speed.

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Back in October we put out a call for trusted testers to give our new higher speed products a spin, and hundreds of people raised their hands. Thanks to the help of dozens of testers, today we’re rolling out our 5 Gig product in Kansas City, West Des Moines, and all our Utah cities.  

5 Gig offers symmetrical upload and download speeds with a Wi-Fi 6 router (or you can easily use your own), up to two mesh extenders and professional installation, all for $125 a month. Installation also includes an upgraded 10 Gig Fiber Jack, which means your home will be prepared for even more internet when the time comes. 

As our homes get “smarter” and every device is set up to stream, having access to higher speed, higher bandwidth internet becomes even more important. 5 Gig is designed to handle the demands of heavy internet users — for example, creative professionals, people working in the cloud or with large data, households with large shared internet demands. 5 Gig will make it easier to upload and download simultaneously, no matter the file size, and will make streaming a dream even with multiple devices.

5 Gig is a product you can fall in love with fast, and we’re just getting started. 5 Gig will roll out in other cities later this year (and 8 Gig is on the horizon too), so stay tuned!

Posted by Nick Saporito, Head of Multi-gig and Commercial Product





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The next installment of our small business blog series features Tico Sports, a division of Tico Productions LLC, doing some SUPER creative work for their clients (on both sides of the field this weekend) with quality internet helping them stay connected across the country.


We’re pretty busy these days. Tico Productions LLC is a multi-lingual, full-service marketing agency in Kansas City, Missouri, that specializes in cause-marketing, graphic design, video production, creative strategy, and social media. As a piece of that work, Tico Sports provides high energy Spanish-language broadcasts for professional and collegiate sports teams — yes, including the teams currently warming up in Arizona.



So it’s vitally important that Tico Sports’ internet works as hard as our team and keeps up with the speed of the athletes on the field. At Tico Sports, our Google Fiber service keeps our live game broadcasts running in real time, and the symmetrical speeds allow our team to quickly transfer large data files for our video production work. Much of our business depends on our technology working well so that we can reach audiences quickly and efficiently. Our internet partner is a critical component to our success. 


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Communication is the name of our game — we have to be able to do this constantly and consistently so that our clients get the results they expect from us. We have been in business for a decade (kind of like Google Fiber), helping our clients tell their stories in authentic ways that get people moving. Having Google Fiber (and their team) in our corner as a strategic partner really helps us come through for our clients — whether THE BIG GAME or just their big day. Regardless of the stage, our internet service helps us make our clients shine.


Posted by Delia Marin, Chief Operating Officer, Tico Productions LLC


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A few of our Google Fiber teammates went to the Consumer Electronics Show (CES) 2023 to get the scoop on what’s next in tech and to make sure Google Fiber is ready for it. Check out their thoughts on the conference and what it means for Google Fiber. 


The energy of CES 2023 was striking. It is the second year back to in person programming since the pandemic began, and it was clear that every attendee (~115,000) was fired up to get their hands on a look into the future of tech.


To set the scene: There wasn’t a single booth space empty and, needless to say, there was new technology everywhere. We spent a lot of time exploring the interactive features and getting a feel for the groundbreaking new hardware. 


Here are our key takeaways:


1. The home is getting even smarter.

Devices centered around the connected home and pervasive AI was one of the main themes at this year’s CES. Smart bird feeders, robot lawn mowers, connected electric panels, 8K VR headsets (with rumblings of 12K upcoming), various immersive content experiences — these products are examples of how brands are pushing the boundaries of what we know technology to be capable of from every angle. 


To Tom Lee, a Commodity Program Manager at Google Fiber, his experience with the latest high resolution VR display felt (quite literally) out of this world as he was immersed in a virtual space flight. He also noted that Matter, a smart home interoperability protocol, is becoming predominant as it was featured in many of the large consumer brand showcases, use of Matter will help push the smart home revolution to the next level. 


While much of this technology isn’t readily available to us now, it’s evident that technology featured at CES this year will soon become standard. Which brings us to our next point. . .




2. All those new home devices need great home internet. 

Why did a team of Google Fiber folks head all the way to Las Vegas to attend CES? Think about it this way: All of that new connected home technology needs a home network that’s ready to support it. 


In order to best serve those future needs with future-proof internet, it is important to be familiar with the types of devices that are coming down the pike. That means it’s important for us to get an understanding of which applications and devices will require faster internet, and a reduction in Wi-Fi latency, so we’re able to prepare our network to handle those demands.


3. Wi-Fi 7 has arrived.

Potentially the most notable development for us was the introduction of Wi-Fi 7 at CES 2023. We knew it was coming, but to see it work in real time clarified the next step in our quest to bring customers internet that can do it all. 


Several vendors demonstrated the ability of Wi-Fi 7 to deliver speeds nearing 5-7 Gbps over the air, which is a huge jump forward. Tom pointed out that the highly anticipated Multi-Link Operation (MLO) feature will greatly reduce Wi-Fi latency by combining multiple radios to enhance video conferencing and gaming experiences. With previous generations of Wi-Fi, even if you had a 5 Gig connection to your home, you would also need to be connected through Ethernet cable via a 10 Gig network to get anywhere close to realizing that speed. Wi-Fi 7 opens up a whole new world for the future of wireless and multigig connections in the home.


4. Multi-gig is officially the new gigabit.


We walked away from CES 2023 more confident than ever that multi-gig internet is well on its way to becoming mainstream. From the sheer amount of connected devices in (and outside) the home, to the increased bandwidth requirements for things like working from home, streaming 8k video, and virtual reality, multi-gig will soon become a necessity in the coming years — and we’re ready to bring it to our customers


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Posted by Nagaraj Padur, Networking System Architect; Tom Lee, Commodity Program Manager; Richard Zhou, Networking System Architect; and Nick Saporito, Head of Multi-gig & Commercial Product



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At Google Fiber, we’re working to bring fast, reliable internet to more people — because everybody deserves fast, reliable internet. 


While we’re better known for our fiber-to-the-home networks, that’s not the only way we bring great internet to customers. Google Fiber Webpass uses wireless technology to provide high-speed internet to the apartments, condominiums and offices we serve across the country. As we continue to grow our footprint across the country, we’re integrating this method for delivering high-speed service in more areas where it makes sense in all our existing cities and in our new expansion areas as well.


Wireless technology is a broad term that can mean many different things, like Wi-Fi, cellular, bluetooth, IOT protocols and military communications. Those are great, but the Google Fiber Webpass  wireless method of internet deployment is different. We use millimeter wave — or wireless radio — technology for what’s known as “backhaul,” for how we deliver wireless internet to any given building. 


This method can really speed up how quickly we can get service to a multi-unit building. Simply put, while our fiber optic lines deliver fast speeds, they can be costly and time consuming to construct, or even simply infeasible to deploy especially in dense, urban areas, where many of these buildings are. With radio technology, all we have to do is bring our fiber optic connection to one of the buildings in the radio network that covers a given area. That makes it incredibly fast and easy to implement and still delivers remarkable speeds, which can be comparable to a fiber optic connection, so we can serve more units more quickly.




So how does our radio technology work? If you live in a building that’s equipped with our millimeter wave internet, notice up on the roof of one of our Google Fiber Webpass buildings a small-but-mighty radio.


Though you can’t see it, that radio is pointing directly at another radio on top of a different building nearby. This allows us to cover a lot of ground (or sky, in this case), very quickly. When we install these radios, we line them up so precisely that it’s like perfectly aligning two tips of a very well sharpened pencil. Each radio acts as a transmitter and a receiver, like a wireless bridge — almost like fiber optic lines across town.


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And when it comes to performance, like fiber optic, our millimeter wave technology travels nearly at the speed of light — meaning our customers get a very fast, very reliable connection. The only tangible difference between fiber optic and millimeter wave technology is that while one uses glass cables to transmit internet nearly at the speed of light, the other uses air. 


Like any technology, internet technology is continually improving. Fiber optic and millimeter wave technologies are linked, so when fiber optic technology gets better, so does wireless. Google Fiber is continuing to integrate our use of wireless and fiber optic technology to offer customers the fast, reliable internet service they expect from us. 


Posted by Tom Brownlow, Senior Network Operations Manager, and Blake Drager, Head of Technology - Google Fiber Webpass


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In this installment of our small business series, Tim Scales, Executive Director at the American Underground in Durham, North Carolina, shares how the organization is meeting the growing needs of their clients through cutting-edge technology and a whole lot of coffee.


It’s really hard to grasp the sheer depth of who we are and what we do until you’re within the walls of the American Underground. Sure, we can tell you we’re a Google for Startups Tech Hub, but it’s only really once you step inside our building that things become clear.


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When you visit our space, you’ll begin to understand the palpably energetic community within our walls. Most of our members consider themselves high growth technology startups, over half of which are POC and women-led.


Our clients also represent 39 different industries. Healthtech and medical device companies, B2B SaaS companies, nonprofits, VC firms, marketing agencies — there’s no lack of entrepreneurial spirit at the American Underground. And it’s our job to make sure that we’re providing these incredible businesses with the most effective services possible.


Especially because we’re a tech hub, it’s critical that we have best in class technology in order to attract and retain tech companies that work from American Underground. That’s why we have Google Fiber.


Even when we’re first touring with prospective clients and showing them our space, the fact that we have high-speed, fiber optic internet is one of the first things we bring up — and it’s of mass appeal. I can assure you that before we had Google Fiber, we were not mentioning our internet speeds as a selling point for being a part of our community. Now, it’s a bolstering talking point.



In order for our members to effectively run their businesses and work seamlessly with their teams to showcase the best of what they have to offer to customers and investors, they need high-quality, reliable internet running 24/7. 


We often say that the American Underground is powered by strong coffee and stronger internet. It’s no understatement. The strength, availability and uptime of our internet is possibly the highest priority to our members. (And on our side, we’ve actually saved 90% on internet costs for faster internet by making the switch to Google Fiber. Yes, 90%. I couldn’t believe it either.)


Without reliable internet, the American Underground isn’t a functioning business — and our clients’ wouldn’t be either. We’re happy that our internet connection is now one of our strengths.



Posted by Tim Scales, Executive Director, American Underground.




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Our small business series continues with Santiago Salazar of Austin’s Flor Keeps on how quality internet has literally helped his family business grow. For more of the Flor Keeps story, you can also check out the Google Fiber YouTube channel


How It Started


Flor Keeps is a floral company located in Austin, Texas, specializing in real flowers that last over one year. None of our flowers require any water, & should only be kept indoors!

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Inspired by my father’s flower business over the last 10 years, I believed it was time to shift the mold of what flowers could look like, come from, and how long they can actually last. We quickly came to recognize that this city embodied qualities that are rare to find anywhere else. Austin radiates a sense of creativity, encourages risk-takers to be themselves, & poses an emphasis on always giving back to the community. The food, the scenery _ and most importantly — the people have elevated what it means to love what you do & where you live. 

The goal for Flor Keeps is to bring the Austin community together & reinvent our wildest visions, ideas, & passions. If there’s anything about this city, it’s that we dare to be different. We push the boundaries of the ordinary & we fall together, knowing we successfully gave it everything.

How We Succeed


Flor Keeps currently operates in three avenues: Retail, Mass Market, and E-Commerce.

We owe all of our success in those outlets to the internet. Without it, we would primarily depend on only “word of mouth” to share the story of our products! Since the beginning of Flor Keeps, we have been able to reach our customers in the Austin-area through Google searches, online delivery platforms, or simply through our social media posts. Whether it’s attending to walk-in customers, responding quickly to online orders, or fulfilling orders to our partner supermarkets, we streamline our business through the use of our Google Fiber high-speed internet – 

thankfully!


The Good Stuff


At Flor Keeps, we donate a portion of our proceeds to an Austin-based non-profit organization called WellAware. WellAware implements lasting clean water systems to drive development and empower communities in East Africa.

We wanted to contribute to a cause that not only helps people in need, but also makes sense for our brand to collaborate with. Our flowers at Flor Keeps don’t require water, but people do. The techniques we use to extend the lifetime of our product go hand in hand with water conservation. Therefore, we are able to create an initiative to help those that really do need this resource!

So take a moment to use your internet to come visit us (and maybe find the perfect gift this holiday season)!

Posted by Santiago Salazar, Founder, Flor Keeps




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October is Cybersecurity Awareness Month! While our customers’ security online is a top priority for us all year long, this is a great opportunity to make sure they understand how to protect themselves and their accounts as much as possible.


Here’s the best way to secure your Google Fiber account and how to confirm that it is a real Google Fiber representative you are talking to over chat or on the phone.


Secure from the start

When you first sign up for service with Google Fiber, you will be asked to set up a PIN code. This PIN is the primary means for authenticating your account when you call in to support. Authentication is required for almost any change of service, change in account, or to discuss any details of a past or current bill. You can change this PIN code at your convenience through the online support portal.


If you call into the Google Fiber support center, the customer service representative will ask you to provide your PIN code before they can answer certain questions or make almost any changes to your account.


Being confident in your Google Fiber interactions

There’s a lot out there about scams being run by people who want to compromise your accounts. Here’s how to know that you are talking to Google Fiber and not an imposter:


  • No Google Fiber employee or representative will ever ask you for your credit card number. In order to protect your information, all credit card and billing information is managed by the customer through the Google Fiber online “manage my account” options within their account.

  • Google Fiber support representatives may ask you to confirm your PIN code (see the paragraphs above).

  • You will never be asked for your social security number, bank account number or any other financial information. All billing is done via credit card.

  • You will never be asked to pay for anything with cash, check or any other non-credit card methods.


Your PIN is the key to making sure your account is secure. And now that you know what to look for, we hope you’ll feel even safer online. 


(And in case you missed it last year, please check out our post on making your home WiFi network more secure, yet another way to add an extra layer of safety to your online life.)


Posted by Chris Roosenraad, Head of Security



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You may have noticed that we’re very focused on speed around here. From our beginning with 1 Gig to being one of the first ISPs with a widely accessible multi-gig product with 2 Gig two years ago, Google Fiber has always been pushing what “fast” means when it comes to internet service.


And we’re ready to do it again, because, let’s face it, fast is relative to what you need and want to do online. There will always be more to do. More files to upload and download, more games to play, more transactions to make, more movies to stream, more media to create — just … more of everything.


That’s why Google Fiber will launch 5 Gig and 8 Gig beginning in early 2023. Both products will offer symmetrical upload and download speeds (up to 5 Gig or 8 Gig respectively*) with a Wi-Fi 6 router (or you can use your own), up to two mesh extenders and professional installation, all priced for everyday use — $125/month for 5 Gig and $150/month for 8 Gig.

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We believe that customers should also have access to these fast speeds and increased bandwidth at accessible prices without contracts, data caps or installation fees, and we’re committed to making that happen.


Who needs 5 Gig and 8 Gig?


At Google Fiber, we want to make sure our customers are ready for whatever the internet throws their way. While 2 Gig answered the call for many gamers and power streamers,  5 Gig and 8 Gig are designed for even heavier internet users — creative professionals, people working in the cloud or with large data, households with large shared internet demands. People who create and utilize large files need the ability to transfer them efficiently. For those who work on the cloud or in real time, like with financial transactions, it’s helpful to know there’s less lag between pushing send and making something happen. 5 Gig and 8 Gig can help these customers take on whatever they need online and be ready for whatever is coming next. 


Google Fiber’s new 5 Gig and 8 Gig plans will answer this call. 5 Gig will make it easier to upload and download simultaneously, no matter the file size. And 8 Gig will make sure that everything you are doing online is happening in near real time (without jitter and with low latency).


While we can’t predict the future, we believe that video quality never seen before, virtual experiences that seem real to the touch, gaming as fast as you can play, (and who knows what else?) are right around the corner. This vision starts with our commitment to delivering great internet. With the help of content partners and device manufacturers, we're excited to usher in the next generation internet experience for Google Fiber customers.


So...how can I get it?


If you are a current Google Fiber customer, especially in Utah, Kansas City or West Des Moines, you could be trying out these new products as early as next month. Sign up for an opportunity to be among the first to test 5 Gig and 8 Gig in your city. We’ll follow up with eligible customers to learn a little bit more about how you plan to put all that speed to use. 


Google Fiber brought you 1 Gig in 2010, 2 Gig in 2020, and 5 and 8 Gig in 2022 (and we’re already testing 20,000 megabits in the field) … the future is fast, and it’s about to get faster.


Posted by Amalia O’Sullivan, Director of Product Management




*Upload/download speed and device streaming claims are based on maximum wired speeds. Actual internet and Wi-Fi speeds are not guaranteed and may vary based on factors such as hardware and software limitations, latency, packet loss, etc.
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Once upon a time, you could only access the internet by plugging into it; and back in the day you even had to dial in before you could log on! Wi-Fi technology has only been around since 1997. Now it’s hard to imagine a world without Wi-Fi networks around us almost everywhere. But how does it work and more importantly, how can you get the most out of your home Wi-Fi network? We get these questions a lot, but the answers can help no matter where you get internet.


Understanding bandwidth


Bandwidth is key to making the most of your internet, and it refers to the amount of content your internet can handle. Let’s use actual traffic to make this a little clearer—A three lane highway can only accommodate so many cars and trucks before it backs up and creates a traffic jam. And every car is different. There are zippy cars, slow cars, and semi trucks. Each takes up a different amount of room and drives at a different speed — but the three lane highway can’t just magically turn into a four lane highway to accommodate an overload of cars and trucks when things get too slow-moving on the three lane highway. 


Similarly, you can think of your Wi-Fi network as a highway. It has a set amount of lanes (bandwidth [measured in megabits or gigabits of upload or download speeds, depending on your plan]) and can only support a certain amount of traffic (your devices) without slowing down just like that highway traffic jam. Certain devices, like a 4K streaming TV, take up a lot of room (bandwidth) on  Wi-Fi, because it requires a lot of power to be able to download 4K video on demand (which is why you might want to hardwire devices like this). Other devices, like your Wi-Fi enabled lightbulb, don’t take up as much space on your internet connection because they don’t need much bandwidth.

 


It’s important to remember that your 1 Gig plan, 2 Gig plan, or whatever plan you have from a provider doesn’t mean each device gets the full bandwidth of your Wi-Fi connection — they all share it. So if you’ve got 41 devices running in your household like I do, you’re probably using a lot of internet. But there are things you can do to get more out of your Wi-Fi network: 


  1. Get multiple access points.


If you only have a solitary router trying to create a Wi-Fi network to cover a spacious home or apartment (or one with thick or brick walls), you’re likely to experience more interruptions over your Wi-Fi network. Setting up a mesh network that fits the size and needs of your home can speed up the internet across your home. Which is why our 1 Gig and 2 Gig plans include mesh networking capability.


For me, I wanted to be able to catch up on the news while getting ready in the morning…which meant ensuring my home network covered my bathroom seamlessly. Figure out where you need (or just want) your internet (you can get information about how your routers and extenders are working by calling our service agents or, if you are 2 Gig customer, through the Google Fiber app), and adjust your Wi-Fi network to make room for the things that are important to you. This is also something our installers help our customers do when they are doing installations.


  1. Frequencies matter


There are two different radio frequencies used by Wi-Fi. One is the 2.4 Ghz spectrum and the other is the 5.0 Ghz spectrum. Both frequencies have been in use for many years and offer a few pros and cons to keep in mind. 


The 2.4 Ghz band (the older of the two) tends to propagate to more areas, meaning it offers wider coverage than the 5.0 Ghz band. That said, while it may go further, it does so with considerably less bandwidth than 5.0 Ghz. This means 2.4 Ghz is great for devices that don’t require a lot of bandwidth, like a smart light, but less than ideal for bandwidth-intense devices like a smart TV. In fact, a modern smart TV will likely see some buffering if connected to a 2.4 Ghz network. 


5.0 Ghz is really just the inverse of 2.4 Ghz. It offers less range, but packs enough bandwidth to power most of today’s Wi-Fi devices like your laptop or smartphone. 


The good news is that most routers and devices will try to auto-connect to the appropriate frequency. That said, if you’re on the outer edges of your Wi-Fi coverage area, you may notice your device can only connect to the slower 2.4 Ghz frequency as you’re out of range of the 5.0 Ghz. 


While 2.4 Ghz and 5.0 Ghz are the primary spectrums for Wi-Fi today, a third is beginning to hit the market as well. The latest Wi-Fi 6E enables use of the 6.0 Ghz frequency. That is unlocking even faster Wi-Fi speeds on compatible devices. 

  

  1. Take a load off


Hardwiring is always going to give you faster internet speeds (back to that 4K TV) — it’ll also take demanding devices off your Wi-Fi and in turn, will make room for your other devices. So hardwire your gaming console or ancient printer if you can. It’ll give your partner more room to have that seamless video call, and they’ll thank you for that.


Posted by Nick Saporito, Head of Commercial Strategy


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